Case Study: De Montfort University welcomes 3,500 new students with Champions UK Plc

De Montfort University welcomes 3,500 students in two days with Champions UK Plc

De Montfort University faced the challenge of welcoming its new student cohort and creating an inclusive community feeling that communicated the institution's core values. The university engaged vendor Champions UK Plc to devise and manage five separate welcome events for these incoming freshers.

Champions UK Plc developed a 'scrapbook' theme to position the university as a home from home, providing full event management, branded collateral, and an extensive AV package. The solution included interactive media to record student feedback. The vendor successfully delivered all five events over two days, directly welcoming over 3,500 students. The engagement and enthusiasm of the new cohort was noted as a key success by the university's Dean and Vice-Chancellor.

De Montfort University