Case Study: Back2Fitness achieves major brand awareness and sales growth with Champions UK Plc

Back2Fitness boosts web traffic 3,000% with Champions UK Plc

The customer, Back2Fitness, needed to create and launch a high-impact brand to drive awareness in the health and fitness market. They partnered with the vendor Champions UK Plc for a comprehensive service that included brand creation, public relations, and website development.

Champions UK Plc devised a powerful new brand and logo, then supported the launch with a fully managed 12-month multi-channel campaign. This included PR, social media, advertising, and a new ecommerce website. The results were significant, including a media value of £188,416, a +3,000% increase in web traffic, and a +600% month-on-month sales increase, leading to widespread brand awareness and major growth for Back2Fitness.

Back2Fitness