Case Study: Van der Vorm Vastgoed improves tenant engagement with Chainels

Shortening communication lines for Van der Vorm Vastgoed

Van der Vorm Vastgoed, a Dutch real estate investment company managing numerous shopping centres, faced a challenge with engaging its hundreds of tenants. Their reliance on ineffective mass emails resulted in poor communication and a lack of feedback, creating a disconnect with their shopkeepers. They turned to the vendor Chainels and its tenant experience platform to address this issue.

Chainels provided a centralized communication platform that replaced the cumbersome email system. The solution enabled efficient messaging, easy distribution of surveys, and fostered a community where tenants could interact. This led to significantly higher engagement, with tenants actively responding to messages and providing firsthand feedback. According to the retail leasing manager, Chainels helped create a closer-knit community of shopkeepers and eliminated excuses about missed communications.

Van der Vorm Vastgoed

Jorian Broekmeijer

Retail Leasing Manager