Case Study: Tommy Bahama achieves efficient, scalable supply chain and improved holiday shipping with CGS BlueCherry

Tommy Bahama - Customer Case Study

Tommy Bahama, a large lifestyle apparel company, faced the challenge of managing a complex, multi-channel supply chain—selling through its own eCommerce site, branded retail stores, department stores and other locations—while handling difficult shipping requirements and extreme volume spikes during peak seasons like the holidays and Cyber Monday. To support accelerated growth and streamline operations, Tommy Bahama turned to CGS and its BlueCherry solution.

CGS implemented BlueCherry to centralize and automate Tommy Bahama’s supply chain processes, working closely with the customer through design sessions to align the system with their unique needs. The BlueCherry deployment improved shipping efficiency and peak‑period handling (notably during the holidays and Cyber Monday), provided a scalable platform to support growth, and delivered the operational flexibility and responsiveness Tommy Bahama needed—outcomes the company attributes directly to CGS.

Tommy Bahama

Cynthia Quackenbush

Supply Chain Program Manager