Case Study: American Tire Distributors achieves a single view of cash and 80% match rate with Cforia Software

How American Tire Distributors achieved one global view of cash

American Tire Distributors (ATD) is a Fortune 500 tire distribution platform with 140+ distribution centers across the U.S. and Canada serving 70,000 customers. ATD struggled with complex parent/child account hierarchies, siloed data across systems, decentralized and manual cash application, delayed payment recognition, held orders, and limited payment options—issues its existing Oracle setup could not resolve.

Cforia built a unified view of AR across ATD’s systems, delivering near‑real‑time integration, automated cash application, parent/child automation, and an ATD‑branded payment portal. Within two months match rates rose from under 50% to 80%, enabling real‑time order hold/release, improved visibility and reporting, automated reconciliations, and a better customer experience.

American Tire Distributors