Case Study: American Tire Distributors achieves automated collections and real-time order release with Cforia Software

Collections Automation With An Optimized Digital Customer Experience

American Tire Distributors (ATD), a Fortune 500 tire replacement platform with more than 140 distribution centers and 70,000 customers across the U.S. and Canada, struggled with complex accounts receivable and real-time order fulfillment. Without online payment capability and with siloed, manual collections and cash-application processes, customers were frequently placed on credit hold, payments were slow to post in the ERP, and customer service teams spent significant time resolving urgent orders.

Cforia implemented integrated collections, online payments, and cash-application modules with near real-time Oracle integration so customers could pay online and have cash applied instantly to release held orders. The solution delivered a branded payment portal, 360-degree customer visibility, parent/child automation, automated communications, real-time hold/release and an 80% automated cash-application match rate—improving customer experience, on-time payments and operational efficiency.

American Tire Distributors