Case Study: Ansarada closes revenue faster with Certinia Accounting

Ansarada closes revenue on day one with Certinia Accounting

Ansarada, a platform-based business, struggled to scale its internal financial processes to support its growth. Their lean finance team was hindered by a lack of integration between systems, which forced them to rely on manual processes for essential operations and compliance. They turned to Certinia Accounting to address this challenge.

By implementing Certinia, Ansarada gained a solution with native Salesforce integration that provided clear financial visibility and automated operations. This allowed them to invoice customers immediately instead of after a 24-day lag and reduce cash matching from eight hours daily to just a few hours. As a result, Certinia enabled a seamless customer journey and delivered a faster revenue close rate for Ansarada.

Ansarada

Rachel Riley

Chief Financial Officer