Case Study: Vita Plus (animal feed manufacturer) achieves 50% expense savings and faster reimbursements with Certify

Animal feed manufacturer slims down its expense reporting process

Vita Plus, an employee-owned animal feed company based in Madison, WI with about 375 employees, processes roughly 250 expense reports a month from its sales and delivery teams. After a 2010 upgrade left their previous web-based T&E system over-engineered and hard to use—causing late submissions and higher processing costs—the company sought a simpler, low-cost solution that required little to no user training.

In 2010 Vita Plus implemented Certify, a mobile-friendly, integrated expense platform that streamlined reporting and reconciliation. The switch produced immediate benefits: a 50% reduction in system costs, 14‑day faster employee reimbursements, improved compliance and visibility into spending, and minimal training required for employees and accountants.

Vita Plus

Deb Messinger

Controller