Case Study: Gicom achieves a 49% average clickthrough rate and higher engagement with Ceros

Gicom - Customer Case Study

A digital publisher that moved from print to interactive content needed to scale production without sacrificing quality. Their challenge was to produce more immersive, data-driven stories quickly to meet client demand and improve performance metrics.

They adopted a streamlined content-creation workflow using Ceros to build interactive issues, which drove significant engagement: a 49% average clickthrough rate, five minutes average time on story, and 113,000 page views per issue. Next steps include experimenting with eCommerce integrations for clients as they continue to expand interactive offerings.

Gicom

Yoram Speaker

Chief Operating Officer