Case Study: REN TV achieves streamlined TV graphics production with Cerebro Inc

REN TV - Customer Case Study

REN TV, a major television channel, faced the challenge of managing a high volume of design and graphics projects for its broadcasts and promotions. Their internal processes, which relied on disparate tools like email and WhatsApp, were unstructured and inefficient, making it difficult to track tasks and versions. To address this, they implemented the Cerebro project management platform to bring structure and clarity to their creative workflow.

By adopting Cerebro, REN TV's design team established a centralized system for setting tasks, sharing files, and providing feedback through audio and visual comments. The art director noted that while the software was feature-rich, its core functionality as a communicator and task manager was instrumental in formalizing their processes over a two- to three-month period. The implementation by Cerebro Inc. was a success, notably supporting the channel during a major broadcast event where the team completed approximately two hundred graphics tasks efficiently within the new structured system.

REN TV

Ilya Ostrikov

Art Director