Case Study: INTER TV streamlines project tracking and remote creative work with Cerebro Inc

INTER TV - Customer Case Study

INTER TV, a television channel, sought to streamline its project management and creative workflows for its design team, which frequently handles both long-term seasonal projects and rapid, same-day broadcast graphics. The primary challenge was managing a high volume of tasks from multiple sources and coordinating a team of creative professionals while facing tight deadlines. To address this, the channel utilized Cerebro Inc's project management software.

Cerebro provided a solution that served as a central task tracker and cataloging tool, helping the team keep track of projects and simplify remote collaboration. While the highly creative and fast-paced nature of television production limited the use of some advanced features like time tracking, the software became integral for logging tasks and managing assets. The Art Director noted that Cerebro was particularly well-suited for long-run projects and was essential for maintaining organization amidst the chaotic influx of requests from various messengers and email.

INTER TV

Alexander Serbin

Art Director