Case Study: SAAL Invest enhances customer communication and retention with CEQUENS Bots and SMS API

Saal Invest - Customer Case Study

SAAL Invest, the parent company of Buffalo Burger and Roma Pizza To Go, faced the challenge of efficiently reaching its expanding customer base across Egypt. The growing F&B entity needed an omnichannel solution to improve customer service, handle complaints, and conduct promotional campaigns for its latest offers and discounts. They partnered with CEQUENS to find a solution.

CEQUENS implemented a communication hub using their Bots for customer service on the website and their SMS API for promotional campaigns. This solution provided a more connected customer experience, leading to an increased customer base and higher retention rates for SAAL Invest. The integrated tools allowed the company to seamlessly handle all aspects of marketing and customer support.

SAAL Invest

Suhail Torky

Co-founder and CEO