Case Study: Celsious transforms laundromat operations with Cents

Celsious boosts same-day laundry turnaround to under 2 hours with Cents

Celsious, a laundromat founded by sisters Corinna and Theresa Williams in Brooklyn, faced a significant challenge when the pandemic forced them to suspend their self-service model. As an essential business needing to adapt quickly, they sought to pivot to a drop-off and delivery service but were concerned about the insurmountable logistics of managing orders and dispatch on their own. To address this, they partnered with the vendor Cents.

By implementing the Cents platform, Celsious was able to efficiently launch and manage their new drop-off and delivery services, including their pioneering wash dry bag concept. The solution from Cents integrated with their existing systems, allowing for branded automations and expanded SMS marketing through Cents Accelerate. This partnership enabled Celsious to streamline operations to the point where they permanently replaced self-service, handling much higher volumes and achieving significant growth. The technology from Cents was central to transforming their business model and navigating the crisis into a major opportunity.

Celsious