Case Study: Mob-in expands into new marketplaces faster with Centric Software's AI-powered Syndication

Mob-in cuts new marketplace setup time by 50% with Centric Software

Mob-in, a French manufacturer and retailer of storage and bath furniture launched by parent company Homesight, faced manual and time-consuming processes that slowed its expansion into new online marketplaces. Manually setting up product feeds and ensuring compliance for each channel was resource-draining. To scale efficiently, they turned to Centric Software and implemented its AI-powered Centric Syndication solution.

Centric Software automated marketplace-specific configurations and compliance management, drastically reducing setup time. As a result, Mob-in cut the time to create a new marketplace in a new country from 3 days to 1.5 days, a 50% improvement. Centric Software's solution also streamlined compliance with regulations like the GPSR, reducing related data entry from an estimated 44 hours to just 22 minutes for their catalog, which is 99% faster. This enabled rapid expansion across 11 marketplaces in seven European countries.