Case Study: NZ Frontiers boosts credibility and self-service bookings with Central Station's website redesign

NZ Frontiers avoids sales commission for a year with Central Station

NZ Frontiers, a small tourism business renting motorhomes in New Zealand, faced a challenge with an outdated website that no longer met modern expectations, negatively impacting its credibility and trust. The owner engaged vendor Central Station for a website redesign and rebuild to better reflect the company's core values and improve its online tools for customers planning their trips.

Central Station implemented a comprehensive solution, which included UX & UI design, digital marketing, and custom development, resulting in a fast, intuitive, and mobile-friendly website. The new site was so well-received that clients described it as the best in the industry. The owner reported that the cost of the project was less than the sales commission avoided in a single year thanks to the new confidence-inducing website that enabled direct customer dealings.

NZ Frontiers