Case Study: Star Rice Land achieves streamlined operations and accurate dispatch tracking with CentraHub CRM

Star Rice Land - Customer Case Study

Star Rice Land Pvt. Ltd., a leading rice producer and distributor, faced slow, error-prone processes from manually maintained sales records, multiple siloed systems, poor cross-team collaboration, and no reliable dispatch tracking. To address these issues the company implemented CentraHub CRM, aiming to centralize data, streamline campaigns-to-sales workflows, track container dispatches and eliminate Excel-based record-keeping.

CentraHub CRM was deployed in 45 days as a unified platform that automated proforma invoicing, added GPS-based container tracking, enabled real-time team collaboration, and delivered customizable reports. The CentraHub CRM rollout eliminated data silos and Excel reliance, reduced manual effort and errors, improved productivity and sales cycle speed, and provided accurate, real-time dispatch information for better customer service and decision-making.

Star Rice Land