Case Study: Prime Cold Store achieves streamlined operations and real-time shipment visibility with CentraHub CRM

Prime Cold Store - Customer Case Study

Prime Cold Store, one of India’s leading privately owned cold storage operators, faced operational friction from informal task assignments via WhatsApp, poor real-time shipment visibility, cumbersome notifications, weak UI/data management, and no automated alerts. To address these gaps they turned to CentraHub CRM, seeking an intuitive CRM to centralize task assignment, shipment tracking, notifications, and sales/service workflows.

CentraHub CRM was tailored for Prime Cold Store to automate task assignments, provide real-time shipment tracking, send automated notifications and alerts to multiple users, and offer a user-friendly interface for sales, service requests, and shipments. The CentraHub CRM deployment streamlined operations, reduced manual effort, improved customer response times and ticket oversight, saved employee data‑retrieval time, and strengthened customer relationships through faster, more accurate service.

Prime Cold Store