Case Study: Balaji Properties - CRA Realtors achieves streamlined operations and increased revenue with CentraHub CRM

A CentraHub CRM Case Study

Preview of the Balaji Properties - CRA Realtors Case Study

Balaji Properties - CRA Realtors - Customer Case Study

Balaji Properties - CRA Realtors, a retail space rental and mall management firm in Uttar Pradesh, struggled with manual agreement creation, poor lead management, Excel-based mall records, and no expiry alerts—causing errors, delays, missed renewals and lost revenue. To address these challenges they engaged CentraHub CRM and implemented the CentraHub CRM software.

CentraHub CRM delivered a tailored solution (deployed in 45 days) featuring automated agreement templates and workflows, a comprehensive lead-management module, a centralized mall database, and alert/notification rules for expiries. As a result, CentraHub CRM reduced manual processing time, improved data accuracy and accessibility, increased lead conversion and sales revenue, and enabled proactive renewals that helped prevent revenue loss.


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