Case Study: The World's Largest Home Improvement Retailer enhances customer support with Centific and Google Cloud GenAI

The world’s largest home improvement retailer powers 24/7 AI support on millions of product pages with Centific

The world's largest home improvement retailer partnered with Centific and Google Cloud Platform to address its challenge of scaling customer service. The company needed to improve the accuracy of its chatbot responses and handle growing data demands with AI-driven solutions to maintain its competitive advantage.

Centific developed a GenAI-powered chatbot using AI, ML, and human-in-the-loop frameworks. This solution provided 24/7 customer assistance for home improvement projects, resulting in enhanced response accuracy and security. Now live on millions of product pages, the chatbot has significantly improved customer satisfaction, with ongoing model improvements managed through Centific's frontier AI data foundry platform.