Case Study: Jerónimo Martins scales leadership development with the Center for Creative Leadership

Jerónimo Martins reaches 3,818 participants with Center for Creative Leadership

The customer, Jerónimo Martins, a multinational food distribution and retail leader, faced the challenge of scaling consistent leadership development across its global operations. As the business grew, external training became unsustainable, and there was a risk of fragmented programs damaging the unified culture they had built. They partnered with the vendor, the Center for Creative Leadership (CCL), initially through the custom "Be a Leader" program and later sought a scalable solution.

The solution was the "Exponential Leadership" program, created with CCL. This train-the-trainer initiative certified internal facilitators to license and deliver CCL's leadership content internally. The results were highly effective, reaching 3,818 participants with an average workshop rating of 4.8/5 and 95% overall satisfaction. The Center for Creative Leadership's partnership enabled Jerónimo Martins to build a sustainable internal model that embedded a common leadership language globally while allowing for local adaptation.

Jerónimo Martins