Case Study: Heartland achieves scalable, streamlined FP&A and a single source of truth with Centage Planning Maestro

Easing Complexity and Supporting Company Growth with Flexible FP&A

Heartland LLC is a private-equity-backed roll-up in commercial landscape maintenance, property enhancement and snow removal headquartered in Kansas City, with 3,700 employees and $400M in revenue across 15 branded platforms. Rapid M&A growth left the finance team wrestling with fragmented budgets, multiple charts of accounts and Excel-based version control issues, creating an urgent need for a single, flexible FP&A system to standardize forecasting and reporting.

Heartland selected Centage Planning Maestro for its scalability and flexibility, enabling fast budget builds, standardized drivers and easy integration of acquired companies. The platform created a single source of truth, streamlined monthly reporting and scenario planning (including pandemic sensitivity modeling), and scaled to track dozens of branches—allowing Heartland to produce budgets in days, improve visibility into revenue and labor trends, and make more confident strategic and acquisition decisions.

Heartland

Peter Welch

Chief Financial Officer