Case Study: BEGA North America achieves a single source of truth and saves 1,500+ hours with censhare

BEGA North America - Customer Case Study

BEGA North America, a provider of architectural outdoor lighting and furniture, faced widespread data problems: technical information was inaccurate for about 70% of products and was spread across 12 different sources with no revision control, poor remote-work readiness, and slow, error-prone processes. Marketing and product teams needed a single source of truth and ERP integration to improve data quality and productivity.

Working with integration partner Avyre, BEGA implemented censhare DAM and PIM, consolidating data into one centralized system, connecting DAM–PIM and ERP, and adopting modular content and print templates so updates propagate everywhere. The result: accurate, current data across the portfolio, faster product activation, months of work saved, 1,500+ hours reclaimed annually in sales and marketing, and improved time-to-market and customer experience.

BEGA North America

Katie Teman

Product Manager