Case Study: Roofmart boosts agency communication with Cenareo digital signage

How Roofmart took charge of digital signage in its agencies in record time

Roofmart, a specialist in roof waterproofing and insulation with 18 agencies across France, faced a challenge in unifying and enhancing its point-of-sale communication without burdening its regional teams. They needed an easy, fast way to distribute content digitally. The company turned to the digital signage solution from vendor Cenareo to address this need.

Cenareo implemented its dynamic signage platform and deployed 18 screens across all Roofmart branches. The intuitive solution allowed the marketing manager to become proficient and manage all content after just 30 minutes of training. The result was a significant boost in digital communication, enabling the promotion of products and local events. Agency managers embraced the screens as a vital sales and conversation tool, and Cenareo's responsive support ensured smooth operation.

Roofmart

Carole Zeller

Communications/Marketing Officer