Case Study: GODELMANN achieves 90% faster asset finding and sharing with the CELUM media library

GODELMANN creates a rock-solid foundation for media distribution

GODELMANN, a stone manufacturer offering over 1,400 colors and 16 surfaces, struggled to manage and distribute the large volume of product images and variants: assets were duplicated, hard to find, manually converted and shared via WeTransfer, and sales and external partners needed faster, legally compliant access. Since 2015 GODELMANN has used CELUM’s digital asset management/media library to centralize content and give teams and customers easy self-service access.

CELUM implemented a centralized media library with metadata, Smartview, object collections, role-based upload rights and integrations with Adobe InDesign, Microsoft 365 and upcoming xmedia/PIM, plus PIN-linked downloads for legal control. As a result GODELMANN reports 90% faster asset finding and sharing, catalog production time cut by about 30%, reduced storage and much less marketing effort — all achieved through CELUM’s DAM and workflow improvements.

GODELMANN

Sebastian Fruth

Marketing & Communication