Case Study: ABUS boosts asset management efficiency with CELUM

ABUS manages 33,000 assets with CELUM

ABUS, a global security products company with over 4,000 employees, faced challenges with an ineffective digital asset management solution. This led to poor data quality and a high volume of daily content requests, preventing them from establishing a single source of truth for their more than 30,000 assets. Seeking an easy-to-use and high-performance platform, they turned to the vendor CELUM for a content supply chain solution.

CELUM implemented its user-friendly platform to become ABUS's central content hub, integrating with their existing PIM system. The solution enabled efficient mass uploads, detailed metadata tagging, and self-service asset discovery for employees. This significantly increased efficiency; according to ABUS, the platform saw high stakeholder acceptance with over 24,000 assets downloaded in just the last four months of 2022.

ABUS