Cello
17 Case Studies
A Cello Case Study
Dynamic Mockups, a visual engine for product imagery, needed a growth channel that could compound with its product-led usage rather than relying solely on paid ads or slow SEO. They identified a strategic opportunity in building a referral program to leverage their networked audience of online creators and sellers. They implemented this using Cello's referral program solution, built with its MCP server.
Using Cello, Dynamic Mockups built and launched a fully tested referral program in under two hours. The solution offered a recurring revenue share to referrers and a discount for new users. The results were immediate, with 230+ users discovering the program and 19 sharing their links in the first month. This success led them to expand the same Cello system to power their upcoming affiliate and partner programs, making referrals a core pillar of their growth strategy.