Case Study: Titan Brands achieves 10x growth and enterprise-wide automation with Celigo

Titan Brands Grows 10X Over Five Years While Automating Processes Across Its Entire Operations With Celigo

Titan Brands is an online retailer of consumer and business goods that grew from 50 SKUs to more than 3,000 products while processing over 3,000 orders a day. As its business expanded, its earlier order-automation setup could not handle the company’s customization needs or rising transaction-based costs, prompting Titan Brands to look for a more scalable solution.

Titan Brands chose Celigo to replace ChannelAdvisor and automate its ecommerce and supply chain operations across marketplaces, ERP, marketing, HR, and data systems. With Celigo, Titan Brands gained near real-time visibility, automated key workflows, and saved an estimated 3–5 full-time employees’ worth of manual work, translating to about $240,000–$400,000 in annual cost avoidance. Titan Brands also said Celigo helped drive 10x growth over five years.

Titan Brands

Jeff Hill

Director, Global Supply Chai