Case Study: Vodafone Ireland achieves faster digital transformation and consistent omnichannel customer experience with Celfocus

Vodafone - Customer Case Study

Vodafone Ireland, operating in a highly competitive telecommunications market, sought to increase its agility, improve customer experiences, and significantly reduce the time to market for new products. To address this challenge, Vodafone partnered with the vendor Celfocus to embark on a major digital transformation, which included the implementation of the CELFOCUS Omnichannel solution.

Celfocus implemented its Digital Overlay architecture, with the CELFOCUS Omnichannel Core product at its heart, to create a virtualized layer separating customer-facing processes from back-end systems. This solution provided the business teams with the flexibility for rapid change while ensuring system stability. The results were highly successful, leading to the decommissioning of over 25 systems, a 75% increase in system availability, and an 80% reduction in go-to-market times for new offerings.

Vodafone

Shay Sweeney

Architecture Manager