Case Study: a large health insurer boosts sales by 27% with Celebrus

Health Insurer Boosts Sales by 27% with Enhanced Customer Engagement

A large health insurer sought to build lasting customer relationships and maximize its data investments but was hindered by disjointed channels and siloed decisioning. This made seamless omnichannel engagement impossible. To overcome this, they implemented the Celebrus platform to operationalize their customer insights.

Celebrus provided a centralized decisioning solution that unified all customer channels, creating a single system to personalize engagements. This enabled the insurer to deliver highly relevant next-best-action recommendations in real-time. The results were significant, including an 85% save rate on those recommendations, a 27% increase in online upsell and cross-sell, and a 41% web to call center conversion rate.