Case Study: Costumes.com.au achieves 140% revenue growth and 79% conversion lift with Celebros Site Search

Costumes - Customer Case Study

Costumes (Costumes.com.au), an Australian costume retailer with over 10,000 SKUs running on Magento, was suffering from irrelevant SOLR search results that led to site abandonment, lost conversions and increased support calls. To address this, Costumes chose Celebros and implemented Celebros' Site Search for Magento to provide concept-based semantic search that handles synonyms, dialects and complex queries.

Celebros replaced the SOLR search with a straightforward installation of its semantic Site Search, and within three months Costumes reported dramatic gains: revenue +140.5%, transactions +135.5%, conversion rate +79.2%, per-visit value +83% and AOV +2.12% (Nov 1, 2013–Jan 31, 2014 vs the prior year). Costumes also noted responsive support from Celebros' developers and an immediate, measurable ROI from the improved search experience.

Costumes

Nathan Huppatz

Co-founder