Case Study: a civic-tech startup achieves faster video performance and higher engagement with Celadon

Political Mobile App Redesign and Optimization delivers faster video loads in 10 months with Celadon

a civic-tech startup engaged Celadon to modernize its political social media mobile application for iOS and Android. The challenge was to execute a complete redesign and add new video-heavy features under a strict timeline without making any changes to the legacy backend and without the support of a dedicated QA team.

Celadon delivered a fresh, accessible interface and built edge micro-services to speed up video uploads and playback without altering the backend. The solution led to a lower learning curve for users, faster video loads, and increased engagement time. All enhancements were delivered on schedule and under budget by Celadon, resulting in better retention metrics for the client.

Political Mobile App Redesign and Optimization