Case Study: Baltimore Ravens achieves inventory optimization and faster gameday checkout with Cegid WinRetail

Cegid Helps The Baltimore Ravens Tackle NFL Gameday in 70,000 Seat Venue

The Baltimore Ravens, a two-time Super Bowl champion NFL franchise playing before up to 71,000 fans at M&T Bank Stadium, operate 16 retail stores inside the venue and face intense, highly seasonal demand during 10 pre-scheduled home games. At peak moments like halftime lines form and customers need fast transactions, so the retail team required better forecasting, real-time inventory control and replenishment to minimize wait times and avoid stockouts.

The Ravens implemented Cegid’s Yourcegid Retail WinRetail to centralize merchandising, forecasting and auto-replenishment across stores and the warehouse. The solution delivered deeper reporting and real-time inventory adjustments, reducing out-of-stocks, increasing sell-through and productivity, lowering labor costs and boosting profits while scaling with the team’s seasonal needs.

Baltimore Ravens

Chris Inouye

Director of Retail