Case Study: Edinburgh Woollen Mill achieves consistent retail execution and compliance with Cegid Retail Store Excellence

A Cegid Retail Store Excellence Case Study

Preview of the Edinburgh Woollen Mill Case Study

Edinburgh Woollen Mill uses StorIQ’s data driven approach to focus on retail execution and compliance

Edinburgh Woollen Mill, a UK retailer operating nearly 500 stores, needed to improve retail execution, consistency and compliance across its expanding store portfolio. To address this they partnered with Cegid Retail Store Excellence and deployed the StorIQ retail execution and analytics platform.

Cegid Retail Store Excellence’s StorIQ provided standardized execution checklists, reporting and analytics so area managers can monitor performance, pull up store reviews and visuals, and rapidly address issues. Within two months EWM reported noticeable improvements in visual merchandising consistency and store presentation, plus increased visibility of store-level operational metrics that sped issue identification and resolution.


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Edinburgh Woollen Mill

Jason Anderson

Managing Director


Cegid Retail Store Excellence

11 Case Studies