Case Study: Jo Model expands reach and boosts sales with CedCommerce Facebook & Instagram Shopping App

How Jo Model used Facebook & Instagram Shopping app to outgrow his reach on Facebook Marketplace

Jo Model, an independent U.S. business selling handbags and luggage, needed a way to grow beyond Facebook Marketplace as COVID-19 disrupted demand and reduced sales in its core fashion categories. The customer turned to CedCommerce and its Facebook & Instagram Shopping app to reach a broader audience and expand into additional product categories.

CedCommerce helped Jo Model connect multiple Shopify stores to Facebook Marketplace, sync inventory, upload products in bulk, manage orders from a centralized dashboard, and enhance listings with attributes like color, style, pattern, material, and age. As a result, Jo Model reached more potential customers, drove incremental sales, and even revived slower-moving products, improving overall performance on Facebook Marketplace.

Jo Model

Yukai Wang

Owner