Case Study: Lone Star Mercedes‑Benz achieves seamless, reliable dealership communications with CDK Global Voice Connect

A CDK Global Case Study

Preview of the Lone Star Mercedes-Benz Case Study

When a Phone Install Went Haywire for Lone Star Mercedes-Benz, they called CDK Global for a Lifeline

Lone Star Mercedes‑Benz, a Calgary dealership spanning more than 55,000 square feet with over 130 team members, faced major communication problems after a third‑party phone install went wrong—oversold capabilities, dropped calls, and workarounds that hurt profitability across departments. They turned to CDK Global and its CDK Voice Connect solution to restore reliable, dealer‑specific communications.

CDK Global implemented CDK Voice Connect with an after‑hours rollout, rebuilt the entire call flow and deployed roughly 70 phones, working closely with Lone Star’s team for a smooth deployment. The solution unified phone, messaging and customer data access (sales history, appointments, showroom visits), eliminated the prior performance issues, and left the dealership “months” without complaints about phone performance—streamlining operations and improving productivity.


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Lone Star Mercedes-Benz

Keith Brooks

Systems and Site Manager


CDK Global

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