CCgroup
32 Case Studies
A CCgroup Case Study
Boldyn Networks, a global provider of neutral host and private network infrastructure, faced a challenge of limited awareness among key industry analysts despite its strong technology credentials. To build analyst credibility and establish category leadership, Boldyn Networks partnered with vendor CCGroup to implement a structured Analyst Relations programme.
CCGroup helped fine-tune the strategy by prioritizing relevant analysts and crafting a proactive engagement programme. The solution focused on shifting conversations to be more strategic and positioning Boldyn Networks as a leader in private networks. This resulted in the company being named a Leader in The Forrester Wave™ and a Major Player in an IDC MarketScape. The programme generated significant measurable impact, including inclusion in 64 analyst reports and a shift in analyst sentiment that actively advocates for the company.