Case Study: Charlotte Rare Coins boosts website traffic and leads with CC Communications' Google Ads campaign

A CC Communications Case Study

Charlotte Rare Coins drives 79% of traffic from Google Ads with CC Communications

CC Communications helped Charlotte Rare Coins, a business that had launched a new website but found itself overshadowed by established competitors in local organic search results.

The solution involved implementing a geo-targeted Google Ads pay-per-click campaign. CC Communications focused on creating highly relevant ad copy and landing pages to improve Quality Score. The results over four months were significant: Google Ads became the top traffic source, accounting for 79% of all website visits with a strong 6.06% click-through rate, an average cost per click of $0.58, and generating about 12 new leads daily.


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