Case Study: Greycroft improves deal sourcing and investment insights with CB Insights

Greycroft - Customer Case Study

Greycroft Partners, a venture capital firm with $800 million under management, needed to improve its deal sourcing and market analysis. The firm required a tool that could track financings and exits by geography, monitor peer investors, and allow for detailed filtering by industry and investment stage to replace their manual data collection processes. They turned to CB Insights for a solution.

CB Insights provided its platform, which enabled Greycroft to fine-tune searches across multiple criteria and gain visibility into industry trends. This allowed the team to improve their deal sourcing and better understand investment syndicates. Using specific features like the Investment Syndicate Dashboard and Industry Analytics tool, Greycroft can now efficiently find partners and track activity in target sectors. CB Insights also delivered accurate, real-time data alongside top-notch customer service.

Greycroft