Case Study: FirstMark Capital achieves real-time deal sourcing and industry insights with CB Insights

FirstMark Capital - Customer Case Study

FirstMark Capital is a New York–based early-stage venture firm that invests $250K–$10M in seed and Series A technology companies, with notable portfolio companies including Shopify, Pinterest, and Riot Games. The firm needed real-time visibility into funding events and industry trends to move quickly on opportunities, but found other providers’ data incomplete or outdated and their interfaces and tools limiting.

CB Insights provided comprehensive, accurate venture data and easy-to-use analytics tools. FirstMark now uses Deal Search (filtered by stage) for sourcing, Industry Analytics to track relevant sectors, and the CB Insights Chrome plugin and LinkedIn integration to streamline research—making CB Insights a core part of their deal sourcing and due diligence workflow.

FirstMark Capital