Case Study: BE Group achieves a 91% lower cost per rider-first-trip and 250% GMV growth with CB/I Digital

BE Group boosts GMV by 250% with CB/I Digital Inc.

The BE Group, a provider of an all-in-one app for transportation and delivery services, sought to optimize its user acquisition and retention. They engaged the digital agency CB/I Digital Inc. to develop a comprehensive conversion funnel strategy aimed at improving the user journey and reducing the cost per first trip for new riders.

CB/I Digital implemented a multi-faceted solution that included detailed user journey mapping, rigorous A/B testing, and personalized engagement recommendations. This strategy resulted in a significant measurable impact for the BE Group, including a 91% reduction in cost per rider-first-trip and a 250% growth in Gross Merchandise Value (GMV) within just three months, solidifying the platform's market position.

BE Group