Case Study: American Stock Transfer & Trust Company improves SEO and site architecture with CB/I Digital Inc.

American Stock Transfer & Trust Company merges 21 sites with CB/I Digital Inc.

American Stock Transfer & Trust Company (Amstock), a provider of stock transfer and employee plan services, faced challenges with its web presence ahead of a site relaunch. They engaged vendor CB/I Digital Inc. to utilize advanced SEO and content strategy to increase traffic, target new customers, and ensure their site architecture was optimized for conversion.

CB/I Digital Inc. merged 21 satellite sites into Amstock's main infrastructure to consolidate traffic. The vendor maintained critical keyword rankings during the new site launch, which was built on the Umbraco CMS. CB/I also trained Amstock's development team to manage the new system effectively.

American Stock Transfer & Trust Company