Case Study: Borouge accelerates hiring and boosts candidate engagement with Cazar’s Sniperhire

How Borouge empowered their recruitment team with Sniperhire technology

Borouge, a joint venture in the petro-chemicals sector, was growing rapidly and needed to modernize a recruitment process that was heavily manual, time-consuming, and sometimes took up to six months to fill a role. The company also wanted to improve the candidate experience and support its large expansion plans. To address this, Borouge selected Cazar and its Sniperhire recruitment management system.

Cazar implemented Sniperhire in just 8 weeks, integrating sourcing channels, automating workflows, and building a branded careers site with multi-language support and a private talent pool. The results were strong: Borougecareers.com attracted more than 350,000 unique visitors in six months, the company made 100 hires directly through Sniperhire, and it now receives around 250 applications per day. Borouge also cut CV screening time from almost a month to just a few days.

Borouge

Abdirazak Abdullahi Suldan

Recruitment & Integration Manager