CauseVox
131 Case Studies
A CauseVox Case Study
MMORE (Multiple Myeloma Opportunities for Research and Education), led by Sarah Kaufman-Fink, set out to bridge a critical funding gap so a promising myeloma research project could move into clinical trials. The challenge was ambitious: quickly raise targeted funds while expanding beyond their usual donor base and overcoming limited crowdfunding experience among some volunteers.
They chose CauseVox for its user-friendly platform and guidance, paired a large February outreach event (about $60,000) with a focused March online campaign, concise messaging, and outreach to blogs and support groups—plus a simple researcher video that drove early engagement. The effort raised $80,000, brought many new supporters (roughly half were new to MMORE), accelerated research progress, and highlighted the importance of short videos and volunteer training for future campaigns.
Sarah Kauffmann-Fink
Multiple Myeloma Survivor