Case Study: Fiver Children's Foundation achieves $33K+ online fundraising and expanded digital giving with CauseVox

Fiver Children’s Foundation Talks #GivingTuesday, Year-End, And Fundraising During Covid

Fiver Children’s Foundation is a New York–based nonprofit that makes a 10‑year commitment to children from underserved communities through year‑round programs and summer camp. Facing the disruption of in‑person fundraising during COVID, Fiver needed to pivot its #GivingTuesday and year‑end fundraising to a digital strategy, recruit and equip peer fundraisers early, and find a way to maintain momentum beyond a single day.

Using CauseVox’s mobile‑optimized donation pages, easy personal fundraising setup, campaign templates, and donor management tools, Fiver launched a streamlined digital campaign with a comprehensive fundraiser toolkit and early outreach to 60–70 potential fundraisers. The approach made donating faster, boosted recurring gifts, simplified tracking, and helped Fiver raise $33,944 online while extending #GivingTuesday into a year‑end fundraising driver.

Fiver Children's Foundation

Melissa Benjamin

Director of Development