Case Study: Change for Kids achieves $145,000+ fundraising (exceeding $100,000 goal) with CauseVox

Change for Kids raised over $145,000

Change for Kids is a New York City nonprofit that brings literacy, arts, music, and other enrichment programs to under‑resourced elementary schools. For its fall Bowl for Kids campaign they aimed to raise $100,000 in 30 days and needed an effective online component to engage board members, supporters and donors as part of a multi‑channel campaign culminating in a bowling event.

CauseVox powered the online effort with customizable, branded fundraising pages and supported tactics like compelling photo content, targeted email updates, and leader "seeding" to jumpstart peer fundraising. The result: the campaign raised over $145,000 total (about $25,000 online), roughly 250 donations at an average of $100, and expanded programming—benefiting some 1,400 students and adding tutoring, fitness and nutrition services to partner schools.

Change for Kids