CauseVox
131 Case Studies
A CauseVox Case Study
Camp Rising Sun, an 81-year-old free summer leadership program for teens with a 4,000-strong alumni network, needed to grow a culture of philanthropy and attract new, first-time donors. To expand online giving and engage alumni across generations, the organization integrated CauseVox and launched a coordinated, multi-pronged fundraising effort.
Using CauseVox, Camp Rising Sun ran multiple themed campaigns and alumni reunion appeals, combining personalized email newsletters, leadership-created pages, Facebook integration, clear participation instructions, and hands-on coaching for fundraisers. The approach generated over $15,486 from 341 donations (average gift ~$45, median $20) and demonstrated that repeated outreach, supporter creativity, and active coaching drive strong peer-to-peer fundraising results.
Ruthellen Rubin