CauseVox
131 Case Studies
A CauseVox Case Study
Advocates, a Massachusetts nonprofit social services agency, needed a more effective way to fund its Holiday Gift Drive and meet a larger-than-ever seasonal need for gift cards and warm blankets for 1,000 adults and children. After seeing stronger engagement from a prior online campaign, the team turned to CauseVox’s crowdfunding and peer-to-peer fundraising platform to make giving easier and attract donors who preferred to contribute online.
Using CauseVox, Advocates launched an online campaign with progress tracking, donor recognition, and personal fundraising pages, supported by social media, email, and GivingTuesday promotion. The results were strong: Advocates raised $13,378 against a $12,000 goal from 200 donors, including 74 new donors, and more than 1,000 people received blankets and gift cards.
Jennifer Johnson
Advocates