Case Study: Roots & Shoots raises $10,000 to educate children with CauseVox

Adam Hutchison of Roots & Shoots Raises $10,000 to Educate Children in Indonesia

Roots & Shoots, working with The World is Just a Book Away (WIJABA), needed to raise $10,000 to launch an eight-week deforestation literacy curriculum in 80 schools in Indonesia and continue educating children through the fall. They turned to CauseVox to run the campaign and reach supporters with a more personal, mission-driven appeal.

Using CauseVox, Adam Hutchison promoted the campaign through Facebook, short video updates, photos from Indonesia, and quick donor follow-ups. The effort raised $10,000, including $4,000 in the first 48 hours, and will help over 200 Indonesian children learn about deforestation and become community leaders.

Roots & Shoots

Adam Hutchison

Roots & Shoots