Case Study: Cobra Puma Golf achieves centralized product data management across five storefronts with Catsy PIM + DAM

Cobra Golf centralizes 45K SKUs across 5 storefronts with CATSY

Cobra Puma Golf, a global golf equipment and apparel company, faced significant challenges managing over 45,000 SKUs across multiple brands and regions. Their legacy system required redundant manual data entry, leading to errors, inconsistent product attributes, and unreliable inventory synchronization across their sales channels. They turned to the vendor CATSY for a product information management (PIM) and digital asset management (DAM) solution to create a centralized source of truth.

CATSY implemented its PIM system to serve as a single source of truth, integrating with Cobra Puma Golf's ERP systems and powering five individual Shopify storefronts from one master catalog. The solution automated data synchronization, standardized color governance, and introduced channel-specific publishing rules. This resulted in the elimination of manual syncs, a significant reduction in manual data entry, and a scalable architecture that supports faster product launches across all channels.

Cobra Golf (Cobra Puma Golf)