Case Study: TATA CLiQ achieves faster page loads and reduced MTTR with Catchpoint

Quick Issue Diagnoses Leads to Shrinking MTTR and Improving Customer Experience

TATA CLiQ, the omnichannel ecommerce arm of the TATA Group serving about 2.5 million daily customers, faced the challenge of managing a complex multi-layered technology stack and ensuring fast page loads, reliable checkout flows, and visibility into third‑party API and vendor performance across India to prevent customer abandonment.

Partnering with Catchpoint, TATA CLiQ implemented integrated synthetic and RUM monitoring with Selenium-based end‑to‑end transaction tests across many Indian ISPs and locations, plus actionable reporting and alerts. The solution delivered improved page and API response times, 24/7 transaction visibility, faster MTTR, and better vendor accountability—resulting in more reliable customer journeys and stronger business outcomes.

Tata CLiQ

Vikram Baheti

Head Of QA Technology